SmartColor Protecting ShampooAn ultra protective, anti fade shampoo for color treated hair strengthens from within as it cleanses. Powered by a breakthrough Amino Acid Surfactant System, it mimics keratins building blocks to deliver a gentle, non stripping, moisture retaining cleanse the key to preserving color vibrancy. Boosted with FiberHance bond builder for up to 3 stronger hair, SmartColor repairs internal damage from color and bleach, reduces fading, and improves color
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